Denny Huebner

Elevate your customer experience with these best practices

Senior living and long-term care facilities are in a unique position when it comes to customer service. Your “customers” are more than people buying a new car or doing their weekly grocery shopping. Your customers are residents: they, and their families, are fully invested in all aspects of your work, from planning leisure activities and offering nutritious, enjoyable meals, to delivering high quality clinical care.

Customer service in your care setting is not the responsibility of just one department or one group of employees. It’s everyone’s business to make sure your residents feel safe, connected, healthy and able to live their lives as fully as possible. Here are some best practices to make sure everyone on your staff knows how to offer excellent customer service to your residents.

Plan ongoing staff training and development: Everyone on your team should have regular training on customer service, empathy and effective communication. Teach staff to handle complaints or concerns with understanding and empathy, and to use a solutions-oriented approach to resolve issues. You should also offer specialized training tailored to specific resident needs, such as dementia care or mobility assistance, so your staff can meet the unique needs of each resident.

Create a welcoming, inclusive environment: Always remember, first impressions matter. Make sure your facility is welcoming, clean and well-maintained. Offer a range of activities to keep residents engaged, with social, recreational and educational activities that cater to a wide range of interests and abilities.

Establish effective communication strategies: Keep families informed about their loved one’s care with regular updates, including any changes within your facility. Make sure communication channels and tools are easy to access and provide a way for residents and families to provide feedback and voice concerns.

Integrate technology: Many technology tools are available to enhance quality of care and communication among all stakeholders. Resident portals are user-friendly and offer an easy way for residents and families to find information and communicate with staff. Telehealth tools offer convenient access to healthcare services, and AI tools can monitor residents and alert caregivers so they can anticipate individual resident needs.

Build strong relationships: Encourage involvement in resident councils so residents have a voice in decision-making, helping increase their satisfaction levels. Families should also be involved in regular meetings, special events and ongoing communications.

Embrace interoperability: Make your admission process seamless by integrating systems that allow easy sharing of resident data not only across your departments, but also with external healthcare providers. These systems also support smooth care transitions and more consistent, higher quality care by enabling the secure, efficient exchange of health information between different care settings.

 

4 steps you can take now to elevate your customer service

  • Empower your staff: Give your team members the tools and authority to resolve issues quickly and effectively.
  • Celebrate success: Recognize and reward staff for exceptional service to demonstrate your organization’s commitment to customer service, to motivate team members and to maintain high standards.
  • Ask for and act on feedback: Regularly ask for feedback from residents and their families, and take visible action to address their suggestions and concerns.
  • Leverage technology: Use available tools and technology to automate repetitive tasks such as scheduling and documentation, to free caregivers’ time so they can focus on the reason they work in this industry in the first place: providing compassionate, high quality resident care.

 

Request a demo today for a closer look at MatrixCare.

Denny Huebner

Denny Huebner is an experienced SVP of Customer Experience with a demonstrated history of working in the information technology and services industry. He is also skilled in Management, Product Management, Accounting, Healthcare, Software Implementation, Support Services, and Healthcare Information Technology (HIT).

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